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Create A Better Website

3 tips for more Website Traffic

Getting traffic to your website is not something that normally comes automatically, but it is something you need to work for. It is simply about how much content you have on your website and how well it ranks on Google. A little simplified perhaps, but basically, quality content combined with a little time is required so that Google has time to find your articles/pages.

Then of course there are ways you can boost your traffic to your website via, for example, social media, paid advertising, etc. etc. In this article, we thought we would advise you on our eight best tips to increase traffic to your website. It should also be added that the focus will be on tips that are completely free for you.

Social media

Being active on social media is always a good way to drive traffic to your website. Be where your customers are. The more often you post content with quality and value, the more attention you get. Which also leads to more people clicking on your website. Use relevant links in your posts and encourage your fans/followers to click on them. Also remember to place a link in the bio, so visitors can easily find your website.

Social Media Icons, Instagram, Twitter and Facebook

Blog Posts

Having blog posts or articles on your website is often an excellent way to attract traffic. A visitor to your website may not be ready to buy at the time of the visit. Then relevant blog posts can be a good way to create trust in the visitor, as well as let them get to know you and your products. In this way, you also increase the likelihood that they will come back to you when they are ready to complete a purchase.

Newsletters and mailing lists

Newsletters and mailing lists are a very good way to generate traffic to your website. For many businesses, email marketing is a given, while others find it has no effect at all. Email marketing is still one of the most effective ways to get traffic and to your site that converts (read more about conversions here). Working on creating an email list can therefore be a good strategy.

Envelope that says Newsletter
Categories
Create A Better Website

What is Google Analytics?

Google Analytics, or GA, is a free tool that helps you measure and analyze traffic to your website. If you have a website, it’s probably because you want to reach more potential customers. Google Analytics is a great tool that gives you important insights about your website and your visitors. Insights that can help you make the right decisions to bring in more customers and expand your business in the long run.

A potential customer makes his purchase decisions in various stages and moves through a so-called purchase funnel.

  • Acquisition

In the first stage of the purchase funnel, potential customers hear about you and become interested in your business. More concretely, it is when the potential customer starts to recognize your brand and becomes interested in your products.

  • Behavior

In the next stage of the buying funnel, a potential customer begins to interact with the content on your website. For example, by reading an article you have written.

  • Conversion

In the last stage of the purchase funnel, the user decides to buy a product or service from you and thus becomes your customer.

With Google Analytics, you can track how your visitors behave when they visit your website. You can see how they move through the different stages of the purchase funnel and gain insight into what is working and what can be improved. What led a visitor to become a customer? What made another visitor leave your site? With GA, you can analyze which of your marketing efforts are performing well and which need improvement. You can understand your visitors’ behavior and use that information to attract even more visitors to your website.

Google